Do you need to achieve more from your marketing campaigns?

There are a new set of tools and services that focus just on improving your marketing campaigns.

UserTesting.com

August 25, 2011

UserTesting.com has built a large panel of users who will record their on-screen actions and voice as they use your website. For each user’s test session, you get a video and their written summary. It costs $39 and is typically ready in one hour. The users are pre-screened to ensure they can follow instructions, stay […]

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BoostCTR

August 25, 2011

BoostCTR is a browser-based text-ad optimization tool designed to increase click-through-rates & conversions for PPC and Facebook ads by A/B testing your ads (the control) against they ads that BoostCTRs networks of writers come up with and you approve for testing. BoostCTR offers a risk-free quality score improvement, a money-back guarantee and works with top […]

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The Search Monitor

September 22, 2011

The Search Monitor – They have several tools including another great search engine competitive intelligence tool. The Search Monitor Tracks market share, page rank, ad copy, landing pages, budgets, day parts, and uncover new competitors on Paid & Organic Search (including video monitoring). You can catch trademark abuse on paid search, track brand buzz web wide, […]

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GeoSurf

September 6, 2011

GeoSurf™ allows users to surf locally . . . without being local.   It is a straight-forward service that enables users to access premium proxy servers in 80+ global locations, including 20 high value USA DMAs to surf and view geo-targeted local content from other areas. It also emulates many mobile devices. The service is […]

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Certified Knowledge’s Report Analyzer Tool

September 5, 2011

The Report Analyzer is a very powerful and flexible tool which allows you to upload any AdWords report with conversion data and then you can gain valuable insight into your account. As AdWords reports are full of numbers that are difficult to interpert; we color code the output files so that you can easily find: […]

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WordStream’s Google AdWords Performance Grader

September 5, 2011

WordStream’s Google AdWords Performance Grader is a free tool to help AdWords advertisers better understand how well their campaigns are performing compared to advertisers with similar monthly budgets. The AdWords Performance Grader uses a proprietary grading algorithm based on more than 60 different factors, including ad spend data, Quality Score, ranking, impressions and other variables, […]

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5 Second Test

September 1, 2011

5 Second Test allows website owners to upload images that will be reviewed by random Internet users. Users view the image for just five seconds then click on the screen to indicate areas of the images that caught their attention. Using text fields provided on the screen, they describe what they saw on the places […]

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Google Trends for Websites & Google Insights for Search

September 1, 2011

Compare volume patterns across specific regions, categories, time frames and properties. url(s): Google Trends for Websites: http://trends.google.com/websites?q=webtrends.com Google Insights for Search: http://www.google.com/insights/search/

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Crowd Science

September 1, 2011

An online measurement service that builds detailed reports on the demographics of your website audience. Using site-centric research techniques and some cleverly constructed technology, Crowd Science helps website owners and marketers drive ad sales, direct content creation, and reduce the time and money spent on research. url: http://www.crowdscience.com/

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Google Ad Planner

September 1, 2011

a tool that gives fantastic insights into understanding behavior of visitors to your website in context of the broader ecosystem. My friend Avinash, wrote a great primer on how to use it for competitive intelligence. url: https://www.google.com/adplanner

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